My background includes creating successful digital ads, including on social media.
The advertising response rates achieved for Clients exceed industry norms.
Services include:
*Writing advertising B2B and B2C copy optimized for each medium and type of ad, e.
g.
, carousel images, video, static banner, etc.
*Writing SMS (mobile text ads)
*Sourcing relevant SMS lists based on audience via respected list owner companies
*Testing Client house lists to verify mobile vs.
non-mobile
*Writing script for video ads and managing entire production process
*Managing graphic design for digital ads, including CTAs
*Sourcing videographer or photographer (if required)
*Managing videographer or photo shoot for image (if required)
*Testing approximately 10 ads per campaign per platform to determine highest CTRs during 28-day text period
*Researching keywords relevant for Client industry, products, or services
*Leveraging keywords in ad copy
*Roll up and reporting on results via spreadsheet, email bullets or PPT depending upon Client preference
*Proficiency in SMS (mobile text advertising) and all digital social media advertising platforms, including Google Ads, Google My Business, LinkedIn, Meta (Facebook, Instagram), TikTok, YouTube, and X
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