Performance Marketing Specialist

As the Performance Marketing Specialist, you will play a pivotal role in driving Vyond’s eCommerce business as well as supporting the direct business through paid campaigns.
You will be responsible for driving top line growth in as efficient of a manner as possible by defining high level projects, working with internal stakeholders, and managing 3rd party vendors.
Responsibilities: eCommerce Revenue Optimization: Own eCommerce revenue target for Vyond from initial visit at website to checkout.
Project manage various initiatives across multiple teams to ensure a collaborative and prioritized effort.
Paid Media Management: Own paid media spend to maximize eCommerce revenue and Direct pipeline generation / closed won business.
Manage 3rd party vendors and act as the primary intermediary with vendors and internal marketing organizations.
Affiliate Marketing Management: Own affiliate revenue growth.
Manage 3rd party vendors and act as the primary intermediary with vendors and internal marketing organizations.
Data Analysis: Leverage data across the marketing tech stack to drive decisions Collaboration: Collaborate with various parts of marketing and the developer teams to ensure alignment and seamless execution of performance marketing programs.
Industry Insights: Stay up-to-date with industry trends and best practices in performance marketing, and continuously identify new opportunities to improve and innovate our performance marketing approach.
Requirements: Bachelor's degree in Marketing, Business, or a related field.
Experience: 1 to 2 years of hands-on experience in performance marketing within technology companies.
Analytical: Leverage data to make decisions to maximize return on spend Strong Communicator: Exceptional communication and storytelling skills, with the ability to craft persuasive marketing messages.
Relationship Building: Demonstrated experience in building and maintaining strong relationships with internal and external stakeholders, including 3rd party vendors and other marketing groups Project Management: Strong project management skills to handle multiple projects simultaneously and deliver on time.
Adaptability: Thrives in a fast-paced and dynamic environment and adapts quickly to changing priorities.
Technical Knowledge: Familiarity with technology products and services, preferably in paid media advertising Results-Oriented: A proven ability to achieve and exceed performance targets and key performance indicators.
If you are an ambitious and results-driven marketer with a passion for driving revenue, we would love to hear from you.
Join our team at Vyond and be a part of our exciting journey and mission to put the power of video into everyone’s hands.